In March 2008, Trent Reznor's Nine Inch Nails released the first part of Ghosts I-IV via BitTorrent, and released all four albums under the Creative Commons Attribution-Noncommercial-Share Alike license. Even though fans could easily get free versions of the album, Ghosts actually went on to become the best-selling album of 2008 on Amazon's MP3 store.
NIN’s Creative Commons licensed Ghosts I-IV has been making lots of headlines these days.
Money and CC music coexist
As Fred Benenson eloquently put on the Creative Commons' blog:
A while ago I covered the story of Radiohead, who wanted to free themselves from the evil clutches of record labels and the abominable empire of the music industry by releasing their album In Rainbows for free, leaving the choice to the people: pay as much as you want. The result of that experiments was apparently quite satisfactory, although
some people paid, many others did not.